Standard variable tariff comparison: 28 November 2016
Reports, plans and updates
Publication date
Industry sector
Supply and Retail Market
This page gives a snapshot of how ‘standard variable’ rate tariffs (SVTs) compare on average by supplier and against the cheapest available tariffs.
These figures represent a typical dual fuel customer paying by direct debit and with typical consumption. The pricing information refers to a representative snapshot taken on 28 November 2016 and should not be used as a price comparison tool. To access accredited price comparison sites, see Compare gas and electricity tariffs.
For figures on the number of SVT accounts and price differentials from April 2017, please see the Ofgem Data Portal. We now publish this data alongside our retail market indicators. Please note the information on this page uses a different methodology to our more recent figures. We explain what's changed in the methodology below.
Table: Standard variable tariff information
Supplier (1)
Number of customer accounts on standard variable tariffs (2)
Proportion of customer base on standard variable tariffs (%) (3)
Average annual cost of a standard variable tariff (£) (4)
Difference between a supplier’s standard variable tariff and its cheapest tariff (£) (5)
Difference between a standard variable tariff and the average of the cheapest tariffs from the 10 cheapest suppliers (£) (5) (6) (7) (8)
British Gas
6,639,056
74%
1,044
129
166
Co-operative Energy
96,158
42%
1,121
245
244
EDF Energy
1,943,277
56%
1,069
136
192
E.ON
3,170,499
73%
1,057
41
179
Extra Energy
36,641
14%
1,130
154
252
First Utility
175,208
19%
1,071
157
193
Npower
1,737,642
59%
1,077
180
199
Ovo
225,952
35%
1,064
67
186
ScottishPower
1,541,307
50%
1,081
129
203
SSE
3,864,044
91%
1,068
98
190
Utility Warehouse
503,955
94%
1,012
150
134
Source:Pricing information sourced from Energylinx as at 28 November 2016. All prices include VAT. Customer accounts information based on Ofgem data received from suppliers for March 2016. All information is based on the most recent complete data Ofgem held at 28 November 2016.
The table shows the number of domestic customer accounts at March 2016 on standard variable tariffs by supplier (the total of electricity, gas and dual fuel accounts, for all payment methods). It also shows the difference in price between standard variable tariffs and the cheapest tariffs at November 2016, and the cost of an average bill for standard variable tariffs at November 2016.
A dual fuel customer account is counted as one account (rather than two accounts to cover gas and electricity).
All tariffs are for a dual fuel direct debit customer with an average typical domestic consumption value (3100 kWh/year for electricity and 12500 kWh/year for gas).
Tariffs with limited availability, such as offers to only new or existing customers, or tariffs restricted to certain regions are excluded. Collective tariffs are included.
The cheapest tariffs can include fixed and variable tariffs, may or may not involve exit fees, rewards or discounts and may be offered by any suppliers active in the market. Some suppliers included in the average of the cheapest tariffs may not offer the Warm Home Discount, which would be a relevant consideration for eligible consumers currently with a supplier that does offer it.
The average of the cheapest tariffs from the 10 cheapest suppliers is £878. To calculate this, we took the cheapest tariff offered by each supplier in the market (i.e. one tariff per supplier) and ranked them in order of price. We then took the simple average of the 10 cheapest tariffs. This is to ensure a cross-section of suppliers is included in the calculation. It means the 10 cheapest suppliers are selected from all active suppliers in the market, rather than just those named in the table above.
The cheapest tariffs can include fixed and variable tariffs, may or may not involve exit fees, rewards or discounts and may be offered by any suppliers active in the market. Some suppliers included in the average of the cheapest tariffs may not offer the Warm Home Discount, which would be a relevant consideration for eligible consumers currently with a supplier that does offer it.
Tariffs available with ‘white label’ providers have been included in the calculation of the average of the cheapest tariffs from the 10 cheapest suppliers. Where relevant, they have also been included as the cheapest tariff offered by the parent supplier of the ‘white label’ (for the calculation in the second to last column).
Changes to our methodology from June 2017
Please note, our SVT tariff rates and differences figures from 2017 use a different methodology to the tariff information presented on this page for November 2016. The new methodology has the following changes:
We have excluded prepayment accounts from all calculations, due to the prepayment price cap that applied from 1 April 2017.
We show the total number of domestic customer accounts paying by non-prepayment methods, broken down into four categories: accounts on an SVT held for more than three years with a supplier, accounts on an SVT held for less than three years with a supplier, accounts on other non-standard variable tariffs and accounts on fixed tariffs.
Instead of using snapshot figures, we compare SVT and cheapest tariffs based on average prices over the previous quarter.
We include variable tariffs associated with reward schemes, bundles or added services in ‘other non-standard variable tariffs’. This is designed to deal with the situation of suppliers with more than one variable tariff, which proved problematic in December).
What is a 'standard variable' tariff?
A standard variable tariff is a supply contract with an indefinite length that does not have a fixed-term applying to the terms and conditions. It’s an energy supplier’s basic offer. If a customer does not choose a specific energy plan, for example after their fixed tariff ends, they are moved to an SVT until they choose a new one. A customer can also make an active choice to select an SVT.
Our data shows that standard variable tariffs are usually more expensive than other deals available in the market. As of October 2016 around 19 million domestic energy accounts (15 million paying by non-prepayment methods) are on SVTs and are potentially missing out on significant savings on their bills compared to cheaper tariffs from their existing or another supplier.